you
Taylor developers developers developed
it in the ond the bubble yeah so sounds
good cool uh my name is Taylor Goering
thank you I've been working with
athyrium for a while now and I wanted to
give a less technical talk you can see
here I've tied a little it beyond the
bubble and I wasn't sure exactly what I
was going to present but in the end
overcoming education and adoption
challenges for the block chain industry
sound so I get asked a lot what do i do
it etherium right it's kind of like this
what would you say you do here this is
from the movie office space yeah so what
do i do at etherium this is me in the
very beginning at Miami when vitalik
announced the project and since then
I've worked on a couple components of
the project at first I was working on
the website then I helped on-the-go
etherion project and then infrastructure
and now I'm doing less technical work
I'm doing kind of external relations and
what is that really what's really taking
technical topics breaking them down for
the layperson and explaining them in a
very simple way so this is kind of what
I do athyrium blockchain platform come
hear the gospel I go to meet ups public
conferences like this one private
symposiums and do some block chain
education and training you can see here
is there a pointer nope so on the bottom
left here I just went to this in orlando
a couple weeks ago and had the pleasure
of speaking with
the CIA FBI DEA Secret Service sec and a
few others kind of nerve-racking being
in the crypto industry and talking to
these organizations but interesting
nonetheless because I get to hear what
they think about blockchain and I get to
share what I think about blockchain with
them why have I chosen to do this right
I have the technical capability to
program so why go down this route of
less technical things well I want to
answer questions about growth beyond our
very small industry very very small
trying to find the perfect elevator
pitch and I'd like to help avoid the
stagnation that plagued the Bitcoin
meetup scene after two or three years I
think the value transfer aspect has been
discussed and the meetups kind of died
down a little bit so I have good news
well we've already started really
pushing beyond our small little industry
and I think we all know that fintech is
rapidly developing block chain solutions
and we have ongoing interests I get
calls from people emails from people all
the time and they want help with various
projects and some of those projects are
IOT some of those projects are energy
medical related I think they're pretty
much ready for adoption fintech has
picked up the baton if you will and run
with it and I think these other segments
are about to grab the baton and continue
the race and soon I really hope that
we'll have governments and nonprofits on
board there seems to be a lot of
interest for voting applications and
other things like that it's hard to
really say Vitalik wrote a blog post
about the long tail of block chains and
we don't really know but it's starting
so another aspect of this is
mom and dad how do you explain to mom
and dad what our block chains for
they're not corporate enterprises that
are looking for efficiency gains they're
not fintech organizations look to
transfer money faster they don't really
care that much about IOT and having a
light bulb that talks to your
refrigerator so how can you get mom and
dad on board with blockchain well
there's a big problem generally people
don't really care about technical
innovation you know if you're not in the
tech industry why would you care about
blockchain my mom's a nurse she doesn't
care about blockchain but if it's
something that immediately improves
their lives or makes their lives worse
they're definitely going to pay
attention to this and what I've come up
with in terms of talking to my mom and
getting her to understand block chain
and why it's important to me and why I
think I can make an impact on the world
it kind of really boils down to the
slide up here the internet still
functions off 1970s technology you send
an email it's in plain text you access a
web page general eat some plain text and
the results of this is actually is that
our data is leaked by companies all the
time because our data is stored on their
servers our identities are stolen by
hackers if you have shopped at home
depot or Target or a variety of other
organizations and you have a credit card
stored online there's a good chance that
that credit card was leaked to hackers
and also we have this problem of our
behavior being monetized by advertisers
which isn't a problem in and of itself
but if you're going to monetize my
actions maybe I have like a cut of that
too
so it's kind of interesting we're still
working with 40 year old technology lets
say and yet the yet web is ubiquitous we
all have smartphone supercomputers in
our pocket that connect to a global
information store and it's everywhere in
fact if you were born after nineteen
ninety five or so you've never lived in
a world without internet which i think
is really amazing I grew up in the 80s
and I had computers without networks and
that was really cool and I really don't
understand how I was able to function
back then because I'm so addicted to the
internet now but yeah I have a young
sister and she was born after 1995 and
rather than her friend coming over to
hang out they would FaceTime each other
they just pop up the iPad and hang out
like they were in person but over the
internet so she has a vastly different
understanding of the world and its
connectivity than I do so we have an
Internet age most of the world's getting
connected and we still have these broken
1970s legacy technology why why are
there no obvious solutions why haven't
we fixed this yet we know it's a problem
the good news is people are beginning to
understand the need to have the same
privacy and security guarantees online
as with offline so one really good
example of this is if you want to have a
private conversation with your friend
doing it on lines a little harder you
can't step into a room off the side
close the door and have a private
discussion and I think we should change
that as our lives become more and more
connected it's going to become more and
more necessary to have these kinds of
conversations not because you have
anything to hide but we need these
digital versions of what we're used to
in the physical world and on top of that
with all the hacks and all the leaks
even older generations are starting to
see the need to have security and
privacy by default we want our emails
and messages encrypted we want our
online transactions to be encrypted
really there's no reason that most of
our activity shouldn't be encrypted by
default so let's start building these
systems and really this is kind of where
i boiled everything down so i gave a
talk last year at defqon.1 in London and
it was entitled etherium in the
enterprise and I basically created a
selling point for IT managers IT
professionals say these are things that
you can bring back to your organization
and try to integrate blockchain or
distributed technology into your
organization and I think was a really
nice way to kind of give that sell to
people that weren't so interested in the
ideological principles of blockchain but
found the technology interesting
nonetheless since then having had a lot
of conversations about the properties of
blockchain and and this technology
peer-to-peer technology so forth I found
that actually this idea of data under
owner authority to be very powerful this
was a phrase that I borrowed from nick
szabo he wrote about it some time ago I
boil this down though because it's a bit
dense of a phrase and really it boils
down to own your own data right we all
use Dropbox and services like store our
files but at the end of the day we don't
really own that data we upload pictures
to social media sites we don't own that
data shouldn't I own that data it's my
photo so far more than be your own Bank
people are interested in own your own
data and even my mom understands this
which is a huge leap for her I think
so yeah what can we do what does this
have to do with blockchain right we ran
athyrium devcon blockchain TED
conference well part of what I'm trying
to do is get outside this industry and
move into other parts of the technology
industry and explain to them how block
chain can be used so for example next
month I'll be heading to all things open
in Raleigh North Carolina and there i'll
be talking with two thousand free and
open source software people that are
interested in this kind of technology
IOT and the like and I think it's going
to be our job to help build a better web
a better internet this is something that
we've talked about in a theorem for a
long time a vision of web three
something more secure more distributed
less failure so I think over the next
couple years something people have asked
me as well you know what's going to
happen we've seen what's happened the
last two what's going to happen the next
to and really all our Lego blocks that
we've been building are starting to come
together and we're going to take those
lego blocks and start building bigger
and better things and in that process I
really hope that we build a better web a
better internet something that is
similar to the app experience this is an
experience that is proven people
understand it and we're building it I'm
sure you've all seen this image up here
a few other times but it's a listing of
DAPs I think this is a really great way
to explain to people what's possible
until it's ultimately a fabric of the
internet and in the end if we do this
all right people will have the ability
to manage their digital lives and I
think that having that kind of control
over their digital life just as they do
with their physical life will be
something empowering to most people that
they will start to appreciate the kind
of work that we're doing now the effort
the man-hours the years of times
building this for what they thought was
a questionable purpose but in the end we
can actually give it a lot of meaning to
them so that's it that's how we can push
beyond the bubble thank you