[Applause]
we made it
well my voice didn't but you guys did I
just want to first thank the theorem
foundation this is the first time a
design track is in a Developers
Conference can we give them a hand clap
awesome and we also want to say thank
you to the developers who have been so
open and curious we had this UX audit it
was so fun
such high demand that we had to turn
people down and make a queue and so
we're hoping to continue that post
DEFCON so watch out for those news and
so I'm not really going to talk about
the why of UX I think we're a little bit
beyond that now but we're gonna talk
about the how I think it's important to
know how UX is entering this field so
how does web 3 look and act different
than web 2 right how is the technology
fundamentally different for our
generation how are we designing for the
future these are all really great
questions that we're asking ourselves
which are really fun and so exciting
things honestly we kind this is our
first awards show and so obviously it's
a work in progress
if you have feedback we love feedback so
please let me know come up to me but we
are if you didn't get a chance to sign
up this time feel free to sign up next
time yet now you have a whole year to
prepare so we're expecting some really
great stuff for next year and so we want
to kind of talk about the criteria a
little bit right so we had a hard time
coming up with something that was
inclusive but but here it is
so first enginee is the solution clearly
inventive or resourceful we want to see
some creativity and some of these ideas
and it's all awaited criteria and so we
also want to look for language and
visual cues are the action commands
clear and easy to understand
usability obviously really important is
it easy to interact with user research
are these actions informed by research
and insights
I think we have some really amazing
workshops and some talks that talked
about that and then accessibility does
it reduce the barriers to entry and so
this is kind of what we came up with for
this year and probably beyond we are
going to continuously work on it and
without further ado like to say thank
you to our judges who are amazing and
went through 85 submissions and like
several hours um
so summer knack for who is the senior
designer and I do
connie yang who is the design director
at coinbase and Dylan field who is the
CEO and co-founder of figma we really
want to create a well-rounded panel that
had that were not biased to any project
but actually can give different insights
so instead of just telling you guys we
want to show and so without further ado
Dylan is gonna announce the first winner
[Music]
[Applause]
and so for first winter we have the
Bounty's Network yeah so I'm like to
introduce mark Palin from the Bounty's
Network to the stage we were so
impressed with the Bonnies network
because they've managed to tie crypto
incentives to real-life action and also
we were incredibly impressed with the
way that they were extremely thorough
throughout their entire product and how
everything was considered so without
further ado here he is thank you so much
cool so oh there we go cool so when we
first launched you know the boundaries
network a year ago and if you look at
our github commits the way we started
was always with standard bounties it was
always about building a protocol for
bounties on aetherium
that would be interoperable however we
realized fairly early on that we would
need to build a generalized product and
explorer that would actually allow users
to interact with the bounties network
and so this would also act as a testing
ground you know and this is what we've
been doing a lot for the last year is
testing how bounties can be used you
know on aetherium and so we've you know
we weren't incredibly happy when we
first launched that Explorer it was an
MVP and you know we recognized that you
probably shouldn't be happy hunting such
an early product but we were lucky that
we were able to get so much user
feedback really early on and you know
this is user feedback about the user
experience you know the details of there
we go maybe that'll start the video
maybe not okay we wanted to get user
feedback about the detail the user feet
the user experience that users actually
have to go through the different touch
points that users have actually
outsourcing work also the different
details of actually using adapt you know
the different primitives we have like an
address or transactions or gas and
trying to figure out how we can abstract
these for users so that they don't even
have to understand and hopefully they
can learn about these concepts without
even realizing that they're learning and
so you know as our team grew we actually
started rebuilding things from scratch
not only rebuilding you know our
protocol and our caching layer but you
know our Explorer and so we actually
built
in such a way that we would hopefully it
would be so modular and very usable and
extensible for any DAP in the ecosystem
to make it as easy as possible for
anyone to build a marketplace and so you
know for at the boundaries Network all
of our decisions we try to make for our
users everything we do is in service of
them and to try to help them create more
value and so we were lucky enough that
our hive of bees actually has been
consistently over the last year giving
us a ton of feedback about how they
liked our product what they didn't like
and that is really what has fed into
this new Explorer and so without them I
want to sort of give them a thanks first
is you know without them we wouldn't
have anything here we wouldn't know what
we were building the next thanks I want
to give us to the rest of the team a lot
of them are sitting in that row over
there
Corwin Harrell unfortunately who's our
head of design is not here who deserves
yes a round of applause for consistently
advocating for users yes but also will
villanueva our CTO who put the team on
his back actually building this product
Matt and matias who join us a little bit
later to help us sprint through the
finish and simona and blair as well who
really fight this battle on you know the
front lines talking to our users
gathering feedback and like I said in
having that inform this next step I want
to take a special moment and thank my
mom my mom has been our number one UX
feedback tester since day zero and you
know we're really we're really proud of
our product and we think we've done a
lot of good work but we also recognize
that we are still failing the mom tests
you know mom tech moms can't use our
product without hand-holding and so we
you know we're about to run for example
a project in Manila where we want users
to clean up trash and you know get to
fulfill bounties for picking up trash
the problem is that users have to
onboard to an exchange adapt wallet and
then our product as well and so we've
kind of realized that this is untenable
that we can't ever you know achieve
mainstream adoption while this is still
the case but at the same time we're also
very lucky that the community is
realizing this as well whether it's you
know challenges with onboarding and you
know we're lucky to be working with the
meta transaction group on actually
fixing that problem whether it's the
sort of solving education and onboarding
and working with eath magicians and a
lot of the different depths we're there
as well to help sort of have some
consistency around the language that
we're using when we're
boarding users to make it you know
easier for people to actually join our
community but also just to share as much
as we you know can with with all the
other dabs we've done a lot of user
research and have hopefully some lessons
that we can share but also you know our
component library all the different
buttons and UI elements you see are
completely open-source at components
bounties Network so if you guys want to
build add app and don't want to worry
about design you can actually reuse all
of the stuff that we've already built
which is also very important
finally we're really happy that these
awards actually exist they didn't exist
last Def Con the number of design events
last Def Con was pretty minimal compared
to this year and if you actually went to
any of those Awards you would see that
they were all overflowing with people
who are all beginning to recognize that
you know while scaling is important if
we don't have any users actually
creating those transactions scaling
won't matter and so while we recognize
that there's a ton of work that needs to
be done not only with our product oh we
have mobile responsiveness not only with
our product but also with all the
different apps in the ecosystem we're
you know excited because we realize that
everybody is collectively recognizing
that this is an issue and coming
together to actually solve it together
so thank you guys very much and thank
you guys for the award congratulations
okay and then next up we have Sameer
[Music]
argent
so what we really liked about argent was
what we really liked about what they did
is that they're trying to attack some of
the bigger UX problems in this space
namely wallet recovery without seeds and
without compromising ourselves
sovereignty so I'll let Itamar say more
about what they've done so far thanks
Samir so first thanks for the award
thanks everyone I meet amar one of the
founders of Argent's so the vision that
Arjun was ready to remove all friction
to enable access to to web tree and for
that we really started from a blank
sheet to rethink all problems one to
tackle all problems one one by one as a
result with sergeant you have no more
seat phrase you don't have gas
thanks to abstraction with meta
transaction and our relay errs and you
and you can you can also use that to
access in the future all world of the
central application we and also no more
cryptic address that's a big point for
us and no stress and all that in a fully
fully decentralized way so if we
continue the onboarding let's on board
at Arjun basically you start with a
first step which is to pick your ENS so
we are very excited about that every
every user of Arjun gets a free NS
argent at XYZ once and thanks for the
nest team if you are around so we are
very excited about that
once you have picked your ENS we think
about you know the stress about handling
crypto today and so we enable users to
get security alerts straight so they're
the preferred channel can be a phone can
be your email and we will monitor for
them transactions and in case of
suspicious transaction we'll let them
know about it we of course have the
usual biometrics supported by most most
devices and you are done with your own
body you haven't even thought about sid
phrases so let's talk about Sid phrases
for for us it's literally an anachronism
for 20 years we have been telling
Internet users and not write down their
password on a post-it and stick it on
their on their screen and now for this
new Internet we are building a new Intel
Network telling people to write down on
paper something even more critical than
the password so with Arjun and our
Guardian system you have no more seat
phrases so the wait works so we have a
smart contract based wallet and you're
the owner of that wallet your Guardians
do not have your private key you do not
share that key but they have some rights
on your account so a guardian is any
kind of user account on the blockchain
and they can launch a recovery procedure
so concretely that means it can be
friends family who don't know d'argent
but you don't have to trust other people
it can be yourself is any private key
you can take Hardware wallets you can
take 3rdeye wallet and there will be a
consensus and at any time in case of
issue you can recover your account we
also have looked at the best solution
for exchange decentralized exchange
don't have to be complicated so we're
very excited about native integration of
Qyburn networks where it's probably one
of the simplest way to buy to exchange
any type of token on your phone one tap
and you're done then let's talk about
transaction transacting it's stressful
it's complicated and it's sometime
dangerous and what if someone takes
control of the wallet what if someone
gets access to your private key so at
Arjun you define a daily limit at
smartphone track level someone get
access to your phone in the current
paradigm in the current world it's over
someone has accessed your private key
they will drain your account with Arjun
the smart contract will see that there
is a large transfer being triggered to
an untrusted address because obviously
you have never used that address you
have never sent money there and it will
delay the transfer by 24 hours you
contact your guardians or pick up your
hardware wallet you have time for that
and you will freeze the wallet launch a
recovery procedure and so obviously you
can whitelist addresses so that you can
transfer as much money as you want to an
exchange or prefer to your preferred
address at any time we have also some
little tweaks here and there so for
example there are use cases where you
have to ask users to double-check and
address critical situation for example
account recovery so in that case what we
do we hash the address into
a very easy to check emotive images you
check the images and you are done it's
again a much more relaxing experience
when you think about public addresses so
always wanted to have a slide like that
finally done
so I mentioned in Arjun you don't have
to worry about gas you actually don't
pay gas because we we we have meta
transaction we have on relayer that
allows much more interesting to do other
interesting things and so we are very
excited to support universal login so
you will be able to have a frictionless
access to any DAP
so how it works you type your ENS you
you then get a QR code and basically
what you are doing there you tell think
about a facebook login experience with
fully decentralize you tell your wallet
hey I want to authorize that dabke to do
something on my wallet to give it some
others and so in that case I've even set
a security policy so that that key is
not the owner of the wallet they cannot
do whatever they want in this case I've
said ok they can spend one is there a
day I delete time I go in my wallet and
I can revert a revoke access so that's
really how we have thought from A to Z
about the experience where you so what
is maybe the most exciting part is that
we are live on the app store
so you go now to www argent at XYZ you
will have links for iOS for Android
today you will be in a waiting list we
are being really careful getting user
bit by bit as we want the all experience
to be perfect but you can already
reserve your free NS so go for it
straight away since Amy hasn't cut me
yet I have another minute maybe two
thanks all the ecosystem I mean there is
DNS team and neek there is the meta
cartel there the khyber team I mean that
wouldn't be possible without all the
work that have been done by the entire
ecosystem so thanks everyone
[Music]
and next up we have Connie who's gonna
announce our new winner
[Music]
hi everyone I'm really excited to
announce our last prize for our last
winner for our design prize and it goes
to blue shift and I'd like to introduce
Kane and one of the reasons that this is
really impressive for for us to see as
judges is that they really get at the
whole user journey it's not just the
product which is obviously super
important but the experience of somebody
trying to navigate what is the world of
crypto and watching for the first time
and if we want to make this global we
have to think about the people who don't
have access to exchange is the same way
we do that without any more thank you
this is pretty exciting for me
we got the clicker just solve all kind
of step through it okay all right we're
just gonna walk through it so this is a
live demo since we couldn't do a live
demo so basically we've got this
platform here which is an iPad and it's
running in twelve hundred and fifty
stores in Australia and it's live now so
if you ever come to visit us in
Australia you can go and buy some crypto
and basically the way it works is you've
got your ether wallet so you've got a QR
code you scan it on the iPad you can
walk into one of these stores and the
system will detect the code and it will
allow you to purchase ether directly in
store for cash right and this solves a
lot of problems but one of the
challenges we have as you can imagine
being in 1,250 retailers is that the
people who are operating this platform
are not you know technically
sophisticated right they're small
business owners it needs to be super
easy to use and so we've designed the
system basically to be as accessible as
possible and oh it's paused over there
but okay so so essentially what happens
is customer walks in they choose how
much they want to purchase they the the
agent will put in as it says they don't
accept credit cards because it's a
cash-only service right so that's an
ugly screen but it's there for a very
good reason and the agent will process
the transaction and they scanned it into
their point-of-sale system to sync it up
with the rest of of their accounting
and then the eighth is sent to the
wallet of the of the user so this system
has been in operation since about 2016
we started the company in 2014 and it
took us a couple of years to like find
the right exchange partners and
what-have-you
but the the I guess the interesting
thing for me with blueshift is that
we've probably now processed about a
hundred thousand transactions so that's
a hundred thousand real users in the
real world who've walked into a store
and been able to get crypto and I think
the even more exciting thing about this
is that while we have the ability to
purchase Bitcoin and eath and a few
other cryptocurrencies over the counter
we actually want this to be a
distribution method for more than just
buying crypto as you can imagine a lot
of the people who've been coming in to
buy crypto have been coming in for
speculative purposes not necessarily for
for usage and so if you're out there and
you're building something that you want
to get into people's hands whether it's
a game or adapt or something like that
we really want to talk to you because
you know certainly in Australia in other
markets as we expand we're gonna be
probably one of the easiest ways I mean
you know someone mentioned the the mom
test or mom test and you know for for a
new user coming in yes they've got to
have a wallet they've got to be able to
get through all that stuff but actually
purchasing a DH to be able to do the
first transaction can oftentimes you
know you can download it out from the
App Store and set up a wallet but you
know getting that eath to be able to
kind of get into the ecosystem is quite
hard and so you know this system allows
you to get your users potentially into
the ecosystem very easily and yeah we're
we're super excited to work with any
teams including we've got ether here
who's one of our partners so you know
anyone who's looking for distribution
and wants to get you know real-world
users who are not deep crypto people who
kind of get all the ins and outs we're
there so yeah thanks very much really
appreciate the the support it's it's
awesome to see cuz you know we kind of
sit in the middle and we don't get as
much exposure so you know the blueshift
team is kind of
in the background and so it's it's
really validating to be given this award
so thank you so we had the judges go
through quite a bit of submissions and
they had our time at the end but so we
want to give some shoutouts for some
runner-ups Aragon who adjusted also for
their design system and their components
that they just released crypto care for
their kind of whimsical take on social
impact and then status for their easy
onboarding process and the and we want
to thank no known origin who has
actually provided the trophy of this
UIC's Awards it's a limited edition and
of T which all the winners will receive
damnest by the artist martin lucas hasta
el choque Sikhi so thank you guys all
for coming and we can't wait for the
submissions for next time
[Applause]
[Music]
you